VIRYA: Build a Life Around Your Creative Work
VIRYA: Build a Life Around Your Creative Work
Most creative people don't have a talent problem or an inspiration problem. They have a structure problem.
You also have a job, a life, and approximately twelve other obligations. VIRYA is crafted for exactly that person—who is done waiting for the right conditions, and ready to build the structure instead.
Enrollment Is Limited. Testimonials can be found here.
“Virya” is a Sanskrit word meaning heroic, wholehearted effort in service of something greater than yourself. It is the foundation of everything I teach.
This is a four-week live course built on a simple but demanding premise: your creative practice is not separate from your spiritual path, your professional ambitions, or your daily life. It is the through-line. The work is learning to treat it that way.
The beta cohort begins the week of March 16th. We will meet either Tuesday mornings or Thursday evenings, depending on the cohort’s preferences. All sessions will be recorded for those who can’t join, though live participation is strongly encouraged.
Over four weeks, you will do four things:
Identify your north star: the mission that your work, at its most essential, is actually in service of.
Translate that mission into vision: a clear-eyed account of how your specific skills, experience, and creative voice meet the world.
Build a real roadmap: not a dream board, not a vague intention, but a concrete 6-to-12-month plan for executing your vision.
Install the habits that make it sustainable: the daily, weekly, and monthly practices that keep creative people working through everything life throws at them.
Each session is two hours, live and interactive, with a small cohort of creative people who take their practice as seriously as you do. You'll have about an hour of homework between sessions (light journaling and/or reading) and a dedicated space to stay in conversation with your cohort.
VIRYA draws on 15+ years of organizational strategy and creative mentorship, and on a core conviction borrowed from the Bhagavad Gita: that the quality of your effort—not the outcome—is what shapes a life. You will leave this course with a plan. More importantly, you will leave it as someone who knows how to build one.
“I think a lot of people would like to be artists. What you’re doing is you’re interpreting life. You’re interpreting your experience, and it’s a privilege in a sense to be able to do that. I’ve pointed out you’ll never meet an artist who’s dying saying God I wish I’d been president of Bank of America, but you might meet a dying president of Bank of America saying you know I wish I’d been a poet or an artist.”
